Mash and Bash is Windham Mountain Club’s annual community freestyle event, hosted by the mountain and by local professional snowboarder Johnny O’Connor. This year, I shot a video during golden hour of the second day of building to show the community-driven DIY nature of the event and build excitement for the event that coming Sunday. The Instagram video is set to "Can’t You Hear Me Knocking” by the Rolling Stones to show the pace and energy of the build.
To celebrate ten years of the Shred Foundation’s mission and their long-standing partnership with Windham Mountain Club, I was tasked with interviewing and filming two of the foundation’s young snowboarders. Learning more about what snowboarding means to Aidan and Caleb was a privilege, and sharing their joy for the sport was an honor.
The season after the rebrand was announced, the Windham Parks team had to repaint their features to match the new branding. I decided to tell the story of the features being painted processually to show off all the new branding elements and encourage excitement for the season to come.
This is my most recent work, which was shot on my A7sII in 120fps to show the dreamy quality of a nature walk. This project was an exercise in color grading to try and show the depths of color to be found in greens, shadows, and flowers even on an overcast day.
The ski industry on the East Coast would not exist at its current capacity without serious investment in snowmaking technology, and Windham Mountain Club has invested a lot into its snowmaking system. This past summer there were lots of improvements made, so I shot, edited, and directed this press release to inform customers of the improvements and drive excitement for the upcoming season.
Two years ago Windham Mountain Club was purchased by new ownership and underwent a sweeping rebrand. The terrain parks sub-brand, Windham Parks, also got a new look. The start of this reel begins with an old school projector countdown to give a nostalgic feel before showing quick cuts of snowboarding in the parks. It ends with a reveal of the new logo and colors set to a static sound and a LUT I made that has an old color TV flicker effect to reinforce the nostalgia, but with a more modern and sleek look.
To advertise the mountain’s Summer Music Series, I filmed the band Guilty Pleasure while they were live at the mountain. The Instagram reel on the @windhammountainclub page is set to Steve Miller Band’s Fly Like an Eagle to fit with the 120fps slower-motion dreamy quality I wanted to add to the video.